Now that we’re about halfway through summer, some celebrity-favorite trends have started to emerge. Gas station sunglasses and jorts (that’s jean shorts) have been gaining traction, but the Gucci Bag is the handbag of the moment. Stars like Anne Hathaway, Dakota Johnson, and Jodie Turner-Smith have all been spotted with a re-released Gucci bag—called the Blondie—that’s based on a 1970s archival style.
Gucci’s new iteration of the Blondie shoulder bag debuted at the label’s Love Parade fashion show in L.A. back in November. The sleek style—featuring an interlocking G detail—dates back to 1971, but the modern-day version now spans a variety of sizes, including the classic silhouette, a mini bag shape, and even a statement belt bag. It’s available in leather, suede, and monogrammed canvas, and is finished with sporty nylon straps for day, or daintier chained straps for night. Prices for the Gucci bag begin at $1,900.
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As of late, Gucci’s Jackie bag has been all the rage with stars (Harry Styles is a fan), but the Blondie is its more compact, stealthy sibling. We’ve seen A-listers style them in a variety of different ways. Dakota Johnson wore it in a more casual mood, pairing a brown leather Blondie with leggings and running shoes for a day of errands. Elle Fanning and Anne Hathaway went more dressy in Cannes. Fanning leaned into classic style with a white The Row maxi dress, black flip-flop heels, and a rust suede Blondie bag, while Hathaway styled her Gucci mini dress with a navy, gold-chain Blondie bag. It’s clearly the pair-with-everything bag that’s incredibly easy to style—and a Hollywood stamp of approval never hurts, either.
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